It gives advice like in a store
“Does it run large?”, “Does it go with black jeans?”, “A gift for my mum, under €50?”. Parla answers with your real products, prices and stock, and your own size guide.
New The AI sales agent your customers can call
Parla is your online shop's AI sales agent. It advises in writing, picks up calls, puts the item in the cart and tracks orders, from your live catalogue. Day and night, in 8 languages.
Try it on a shop, with nothing to install.
Merino Crew Sweater
€89.00
Maison Lumière
Online, replies right away
The real questions your customers ask, at any hour, in their own language
Parla, in plain words
Parla is a sales chatbot, automated customer service and a voice agent in one, built for online shops. It installs in minutes, reads your catalogue live and answers your visitors the way a shop assistant would: it advises, compares, adds to the cart, tells a customer where their order is, and hands over to your team when it should.
Available today on WooCommerce, through a WordPress plugin published on the official directory. And on Shopify, with the Parla app.
One minute
Size advice, an item in the real cart, two models compared, an order tracked, a call picked up, an answer in 8 languages, and an honest "I don't know" with a ticket for your team. The customer's side, in one minute.
One tap, and the customer talks to Parla like a sales assistant on the phone. They ask out loud, hands free, while the products appear right in front of them. Made for mobile, and for anyone who'd rather not type.
Maison Lumière · on a call
00:14
“The M will fit you perfectly. Shall I add it to your cart?”
Ordinary chatbots recite a FAQ. Parla reads your catalogue live, understands what the customer is after and walks them all the way to the cart.
“Does it run large?”, “Does it go with black jeans?”, “A gift for my mum, under €50?”. Parla answers with your real products, prices and stock, and your own size guide.
“Put the M in navy in my cart.” Done, in your shop's real cart, without leaving the conversation.
Merino Crew Sweater · M
€89.00
“Where's my parcel?” It checks it's really the customer, then gives the tracking, changes the address or starts a return. Fewer emails for you.
French, English, Spanish, German, Italian, Dutch, Portuguese and Arabic. It replies in the customer's language, on its own.
BonjourHelloHolaHalloCiaoHoiOláمرحبا
Your colours, your name, your return policy. It greets signed-in customers by their first name. It feels like it has always worked for you.
Parla counts the orders placed after a conversation and the items it put in the cart itself. You know whether it pays for itself from the first month.
No invented figures here: the first ones will be yours, before the trial ends.
Try it on my shopYour sales with Parla · 30 days
Counted in your shopSales after a conversation
Orders placed in the week after a customer talked to Parla, and what they came to.
Added by Parla
The items it put in the cart itself, and what they brought in.
Conversations
This month's, against what your plan includes.
Handed to your team
Pending requests, each with its ticket number.
Counted on your side, from your own orders: nothing leaves your shop. And every Monday, a recap by email: the week's figures, what customers searched for and didn't find, and the questions your pages don't answer.
A sales agent who lies costs more than they bring in. Parla is built to earn your customers' trust.
Prices, stock and delivery times come live from your shop. If it doesn't know, it says so.
“Only 2 left” only when it's true. Never an invented discount.
No order details until the customer's order number and email check out.
It says it's an AI assistant, in the chat header and at the start of every call, and hands over to your team when needed.
On WooCommerce, Parla installs like any other WordPress plugin, from the official directory. On Shopify, it is an app, from the Shopify App Store.
On WooCommerce, create your account: your key is ready at once, one paste into the plugin. On Shopify there is nothing to copy: the app connects when you install it, then you switch the chat on in your theme.
Parla reads your catalogue and starts helping your visitors. You follow everything from your shop's admin.
One monthly price. Go over it and the chat keeps answering, you just pay for the extras. Switch plans whenever you like.
To try it out
€0forever
Start for free (Free)To get started
€19/month
Start free trial (Essentiel)For shops taking off
€59/month
Start free trial (Croissance)For high volumes
€149/month
Start free trial (Boutique)Every plan: advice, cart and order tracking, voice calls with no minute limit, the sales dashboard. Paid plans start with 14 days free, no card, no commitment, and your price never goes up while you're a customer.
Going over? The chat carries on answering, at €0.15 per extra conversation, up to a limit you control: by default, never more than your plan's price. You're emailed before you get there.
Several shops or big volumes? Let's talk about a custom plan.
Free to start, no card: 14 days of a full plan, then 50 conversations a month for as long as you like. Install the WooCommerce plugin or the Shopify app, and Parla is answering on your shop within the hour.
On Shopify? The Parla app installs from the Shopify App Store.
A person answers within one working day, by email. Want an answer right now? Ask Parla, bottom right.